Sans Normal Ohgew 4 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Lincoln Road' by District 62 Studio and 'Heavitas Neue' by Graphite (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, modern, approachable, chunky, impact, clarity, approachability, modernity, geometric, rounded, soft corners, compact, high contrast counters.
A heavy, geometric sans with rounded, near-monoline construction and softly squared terminals. Curves are built from broad circular segments (notably in C, G, O, and e), paired with sturdy verticals and clean horizontal cuts, creating a compact, even rhythm. Counters are relatively tight and clearly shaped, with a single-storey a and g, a circular i/j dot, and a straightforward, utilitarian t. Numerals share the same chunky geometry, with open, simplified forms and strong horizontal/diagonal strokes that hold up well at large sizes.
This font is well suited to headlines, short blocks of display text, and identity work where a bold, friendly geometric look is desired. It should perform especially well in posters, packaging, signage, and social graphics, where its compact shapes and strong silhouettes remain clear at distance.
The overall tone is friendly and contemporary, with a playful softness coming from the rounded geometry and blunt endings. Its weight and compactness give it a confident, poster-like voice that feels upbeat rather than formal.
The letterforms appear designed to deliver a modern, approachable display sans: geometric and sturdy, with rounded finishing that softens the overall voice. The focus seems to be on legibility and visual impact through compact proportions, consistent rhythm, and simplified, recognizable shapes.
The design emphasizes consistent stroke presence and sturdy silhouettes, giving letters a slightly condensed, space-efficient feel in text lines. Diagonals (V, W, X, Y) are broad and stable, and round letters maintain smooth, even curvature without calligraphic modulation.