Slab Normal Erta 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Vigor DT' by DTP Types, 'FF Unit Slab' by FontFont, 'ITC Officina Serif' by ITC, 'DIN Next Slab' by Monotype, 'Metronic Slab Narrow' by Mostardesign, 'Fenomen Slab' by Signature Type Foundry, and 'LFT Etica Sheriff' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, assertive, industrial, sporty, retro, headline, impact, emphasis, readability, durability, slab serif, blocky, bracketed, compact, ink-trap like.
A very heavy, right-leaning slab serif with compact proportions and rounded, bracketed slab terminals. Strokes are consistently thick with minimal contrast, producing a dense, poster-ready silhouette. Counters are relatively small and apertures are tight, while joins and inner corners show subtle notch-like shaping that helps keep forms from clogging at bold sizes. The italic is built as a true oblique/hybrid: upright construction with a steady slant, sturdy horizontals, and firm, squared-off serifs that maintain strong baselines and clear word shapes.
Best suited for headlines, subheads, and callouts where a dense, confident texture is desirable. It works well for branding and packaging that needs a tough, no-nonsense voice, and for sports or industrial-themed graphics where slanted emphasis helps convey speed and intensity.
The overall tone is forceful and energetic, with a workmanlike toughness that reads as practical rather than decorative. Its bold slanted stance adds motion and urgency, giving it a sports-and-signage feel with a faintly vintage, print-driven character.
The design appears intended as a dependable, high-impact slab italic that stays readable under heavy weight. It prioritizes bold presence, stable structure, and practical detailing to keep letterforms clear in display contexts.
The figures are wide and weighty with strong presence, and the lowercase shows a sturdy, utilitarian rhythm suited to short bursts of text. Spacing in the samples appears tuned for impact, emphasizing dark texture and strong line continuity over delicate detail.