Sans Superellipse Juhi 7 is a very bold, wide, high contrast, italic, normal x-height font.
Keywords: headlines, sports branding, posters, apparel, packaging, sporty, energetic, assertive, modern, industrial, impact, speed, branding, display, modernize, oblique, condensed feel, rounded corners, angular joins, tight spacing.
A forceful oblique sans with chunky strokes and compact internal counters. Letterforms lean strongly forward and combine squared-off geometry with softened, rounded corners, producing a superelliptical feel rather than true circles. Curves are tightly controlled, terminals are blunt, and joins often form crisp angles that read cleanly at large sizes. Numerals and capitals carry a sturdy, slightly compressed rhythm, while lowercase forms keep a straightforward, utilitarian construction with minimal detailing.
Best suited to display settings such as headlines, poster typography, sports and esports identities, apparel graphics, and bold packaging callouts. It works particularly well where a compact, forward-leaning word shape is desirable and where text is set in short lines or single statements rather than long reading passages.
The overall tone is fast, confident, and impact-driven, evoking motorsport and athletic branding. Its forward slant and dense black shape give it a sense of motion and urgency, while the rounded-rectangle construction keeps the mood contemporary and engineered rather than playful.
The design appears intended to deliver maximum impact with a streamlined, contemporary silhouette: a slanted, high-energy sans optimized for branding and promotional typography. Its rounded-rectangle construction suggests an aim toward modern industrial polish while preserving strong legibility in large-scale use.
The heavy weight and tight apertures make small text feel dense, but the simplified shapes hold together well in headlines and short bursts. The oblique angle is consistent across uppercase, lowercase, and figures, reinforcing a unified “in-motion” texture.