Serif Flared Vivi 3 is a regular weight, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, editorial, posters, book covers, mastheads, refined, classic, authoritative, dramatic, condensed impact, classic authority, engraved feel, space saving, editorial voice, flared, chiseled, tapered, high-waisted, crisp.
A condensed serif with flared terminals and subtly tapered stems that give the letterforms a carved, chiseled feel. Strokes stay relatively even in weight, with only gentle modulation, while the ends widen into sharp, triangular serif-like finishing strokes. Proportions are tall and narrow with tight interior counters; curves are compact and controlled, and joins feel crisp rather than soft. The lowercase keeps a moderate x-height with compact bowls and short, efficient arms, producing a dense, vertical rhythm suited to narrow measure settings.
Best suited to headlines, subheads, and display settings where a tall condensed voice helps fit more characters per line without losing formality. It can work well for editorial branding, book and magazine covers, and poster typography where a classic, authoritative serif with sharp terminal character is desired.
The overall tone is formal and literary, evoking vintage editorial typography and engraved signage. Its sharp flares and compressed stance add a touch of drama and severity, creating an authoritative voice that feels traditional but stylized.
The design appears aimed at delivering a condensed, space-efficient serif with a distinctive flared-terminal signature, combining traditional bookish cues with a more sculpted, engraved edge for high-impact display typography.
The capitals read particularly strong due to their high contrast in silhouette (narrow width versus tall height) and the pronounced terminal flares, while the numerals share the same condensed, upright construction. In longer text samples the texture appears dark and even, with a steady cadence and minimal softness at curves, reinforcing a crisp, print-forward presence.