Sans Normal Hilay 7 is a light, normal width, monoline, upright, short x-height font.
Keywords: kids, packaging, posters, headlines, greeting cards, friendly, playful, casual, hand-drawn, approachable, human warmth, casual display, playful tone, rounded, soft, open, airy, informal.
A rounded, monoline sans with softly curved terminals and gently irregular stroke behavior that evokes hand-drawn marker lettering. Curves are built from simple circular/elliptical forms, while straight strokes remain slightly softened at joins. Proportions are compact in the lowercase with small counters and a short x-height, contrasted by relatively tall ascenders/descenders that give lines a bouncy rhythm. Overall spacing reads open and forgiving, keeping words legible while preserving an intentionally casual texture.
Well suited to short-to-medium text in contexts that benefit from a friendly, human feel: children’s materials, casual branding, packaging, posters, invitations, and greeting cards. It also works for UI labels or social graphics where a warm tone is desired, especially at sizes large enough to let the rounded details breathe.
The font conveys an easygoing, friendly tone with a playful, handwritten flavor. Its softened geometry and mild irregularities feel personable and non-technical, lending warmth without becoming overly decorative.
Likely designed to mimic neat, casual hand lettering in a clean sans framework—prioritizing approachability and charm while keeping letterforms straightforward and readable for everyday display use.
Uppercase forms stay simple and rounded, while lowercase letters show more personality (notably the looping descenders and single-storey shapes), reinforcing an informal voice. Numerals match the same soft, drawn-with-a-pen character, maintaining consistent roundness and stroke weight across the set.