Sans Normal Kuman 2 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'European Sans Pro' by Bülent Yüksel, 'Afical' by Formatype Foundry, and 'JHC Mirko' by Jehoo Creative (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, confident, modern, energetic, impact, speed, modernity, emphasis, oblique, geometric, rounded, clean, compact.
A heavy, oblique sans with rounded, geometric construction and smooth, low-contrast strokes. Letterforms are broad and stable, with generous curves in bowls and fairly open counters, producing a solid silhouette at display sizes. Terminals are clean and mostly straight-cut, while joins stay simple and sturdy, keeping rhythm consistent across uppercase, lowercase, and figures. Numerals match the overall stance, with large, rounded shapes and a straightforward, high-impact presence.
Best suited to headlines, short statements, and brand marks where a bold, fast, contemporary voice is needed. It works well for sports and active-lifestyle identities, punchy advertising, packaging callouts, and social graphics where impact and momentum matter more than quiet text reading.
The overall tone is assertive and kinetic, with a forward-leaning posture that suggests motion and emphasis. Its thick strokes and simplified shapes communicate confidence and immediacy, reading as contemporary and performance-oriented rather than delicate or formal.
The design appears intended to deliver a modern, high-impact sans with a strong forward slant, combining rounded geometry with a sturdy stroke to maximize presence. Its consistent, simplified forms prioritize clarity and punch in display settings.
The oblique angle is strong enough to create a clear sense of slant without turning into a script-like feel. Curved letters (C, O, S, e, o) look especially smooth and even, while diagonals (V, W, X, Y) add sharp energy that balances the rounded bowls.