Script Iprav 17 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: invitations, branding, packaging, headlines, signage, elegant, vintage, friendly, romantic, refined, display charm, elegant branding, celebratory tone, readable script, flowing, looped, slanted, rounded, swashy.
A flowing, right-slanted script with smooth, calligraphic curves and moderate stroke contrast. Letterforms are rounded and open, with generous entry and exit strokes that create a continuous rhythm in text, while capitals add more pronounced loops and occasional swash-like terminals. Strokes end in tapered, brush-pen-style points, and the overall texture is even and readable, with slightly variable character widths that keep the line lively without feeling erratic.
Well-suited to invitations, greeting cards, and event materials where a graceful script is desired. It also works for boutique branding, product packaging, and short headlines or pull quotes, especially at medium to large sizes where the loops and terminals can be appreciated without crowding.
The tone is polished and personable—decorative enough to feel special, yet restrained enough to stay readable. It carries a classic, slightly nostalgic charm reminiscent of mid-century stationery and sign-painting, making it feel warm, inviting, and celebratory.
The design appears intended to deliver a classic formal-script look with approachable readability, balancing decorative capitals and smooth connecting strokes for attractive word shapes. Its moderate contrast and steady rhythm suggest a focus on versatile display use rather than highly ornate, hard-to-set calligraphy.
Capitals are notably more ornamental than the lowercase, providing strong initials for names or headings. Numerals follow the same cursive logic with curved, open forms and consistent slant, helping them blend naturally into typographic lockups rather than reading as separate, rigid figures.