Serif Normal Arluv 1 is a bold, wide, high contrast, italic, normal x-height font.
Keywords: headlines, editorial, book covers, posters, branding, classic, assertive, dramatic, literary, emphasis, elegance, authority, expressiveness, readability, bracketed, swashy, calligraphic, sculpted, crisp.
A slanted serif with pronounced stroke modulation and crisp, bracketed serifs. The letterforms feel generously proportioned with wide set capitals and ample counters, while the lowercase shows lively, calligraphic curvature and a slightly bouncy rhythm. Terminals and joins are sharply cut, and several characters feature subtle swashes (notably in forms like j, y, and z), giving the design a sculpted, display-forward texture. Numerals are weighty and curvilinear, matching the strong contrast and angled stress of the alphabet.
Best suited to headlines, subheads, and other short-to-medium text where its contrast and expressive italic forms can carry tone. It can work well in editorial layouts, book and magazine covers, posters, and refined branding systems that want a classic serif voice with added momentum.
The font projects a confident, editorial tone—formal enough for traditional publishing yet energetic and expressive due to its slanted stance and swashy details. It reads as classic and literary, with a dramatic edge that suits emphatic headlines and sophisticated branding.
The design appears intended to deliver a conventional serif foundation with heightened impact through a strong slant, pronounced contrast, and selective swashy detailing. It aims to balance readability with personality, offering an energetic serif option for prominent typographic roles.
Spacing appears open and stable in the sample text, with strong word shapes and clear differentiation between round and straight forms. The italic construction is not merely an oblique; it shows true italic characteristics in the lowercase, contributing to an active, written quality.