Sans Normal Dimaj 5 is a light, normal width, medium contrast, upright, tall x-height font visually similar to 'Griff' by Indian Type Foundry (names referenced only for comparison).
Keywords: ui text, editorial, branding, signage, presentations, modern, neutral, clean, airy, refined, clarity, versatility, modernity, neutrality, readability, geometric, monoline, open apertures, rounded bowls, even rhythm.
This typeface is a clean sans with monolinear strokes and a gently geometric construction. Curves are smooth and round, with circular bowls and open apertures that keep counters clear at text sizes. Proportions feel slightly tall and lean, with generous inner space and a calm, even rhythm across lines of text. Terminals are straightforward and mostly cut cleanly, giving the letterforms a crisp, contemporary finish without decorative features.
It suits interface and product typography, where clean outlines and open counters help maintain clarity. The font also works well for editorial layouts and presentations that need a polished, contemporary tone, and it can support understated branding and straightforward signage where neutrality and consistency are preferred.
The overall tone is modern and neutral, reading as calm, precise, and professional. Its restrained shapes and airy spacing give it a refined, approachable character that stays out of the way of the content. The result feels contemporary and versatile rather than expressive or stylized.
The design appears intended as a general-purpose modern sans that emphasizes clarity, regularity, and a controlled geometric feel. It aims to produce a smooth reading texture in running text while remaining crisp and dependable for titles and labels.
In the samples, the numerals and capitals maintain a consistent, orderly texture, while the lowercase keeps good differentiation through open forms and clear joins. The design prioritizes clarity and smoothness, producing a uniform color in paragraphs and a tidy silhouette in headings.