Sans Normal Bodej 13 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'FF Mark' and 'FF Mark Paneuropean' by FontFont, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Infoma' by Stawix, and 'URW Form' by URW Type Foundry (names referenced only for comparison).
Keywords: ui text, editorial, brand systems, signage, presentations, neutral, modern, friendly, clean, functional, clarity, neutrality, versatility, approachability, readability, grotesque, open apertures, round terminals, even rhythm, clear numerals.
A contemporary sans serif with smooth, round counterforms and an even, steady rhythm. Strokes are uniform and cleanly finished, with gently softened terminals that keep the overall texture approachable rather than rigid. Uppercase forms are straightforward and stable, while lowercase shows simple, utilitarian constructions (single-storey a and g) and open apertures that maintain clarity. The numerals are compact and sturdy, with clear shapes that read well at display sizes and hold up in running text.
Well suited to UI labels, product copy, and general editorial text where a clean, unobtrusive voice is needed. Its straightforward forms also make it a practical choice for presentations, informational graphics, and signage that benefits from clear, even letterforms.
The font reads as neutral and modern with a mild friendliness, balancing practicality with a soft, approachable tone. Its uncomplicated shapes and consistent color feel familiar and dependable, suiting interfaces and everyday editorial use without drawing attention to itself.
The design appears intended as a general-purpose, contemporary sans serif that prioritizes clarity and consistency across uppercase, lowercase, and numerals. Its softened geometry suggests an aim to feel approachable while remaining highly functional for day-to-day communication.
Curves are broadly circular and the joins stay smooth, producing a calm, cohesive texture in paragraphs. The overall spacing appears comfortable and the letterforms maintain clear distinctions across similar shapes, supporting quick scanning and consistent word silhouettes.