Print Pogij 2 is a very bold, normal width, high contrast, upright, normal x-height font.
Keywords: posters, packaging, social media, headlines, kids branding, playful, friendly, casual, cheerful, handmade, handmade feel, friendly display, casual emphasis, playful branding, brushy, chunky, rounded, bouncy, textured.
A heavy, hand-drawn print style with thick, brush-like strokes and visibly organic contours. Forms are rounded and bulbous with frequent stroke swelling and tapering, giving letters a wet-ink, marker/brush impression. Proportions are irregular by design, with variable letter widths and slightly inconsistent stroke terminals that keep the rhythm lively while remaining broadly legible in short text. Counters tend to be compact and softened, and overall spacing reads open enough for display use despite the dense, ink-heavy shapes.
Best suited to headlines, posters, and short phrases where its bold, brushy shapes can breathe. It works well for packaging, café/food messaging, social media graphics, and playful brand touchpoints that benefit from a friendly handwritten feel; it’s less ideal for long body copy due to its dense weight and energetic rhythm.
The tone is upbeat and approachable, with a crafty, homemade energy that feels informal and personable. Its chunky brush presence adds exuberance and a touch of humor, making text feel spoken rather than typeset.
The design appears intended to mimic quick, confident brush lettering in an unconnected print style—prioritizing warmth and personality over strict geometric consistency. It aims to deliver an instantly recognizable handmade voice that reads clearly at display sizes while retaining natural stroke variation.
Uppercase and lowercase share a cohesive, rounded brush vocabulary, and the numerals match the same soft, inky weight. The texture comes from subtle edge wobble and uneven stroke pressure rather than overt distress, producing a clean-but-human finish that stands out most at larger sizes.