Sans Normal Askaf 3 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, signage, headlines, editorial, clean, modern, neutral, friendly, open, clarity, legibility, modernity, simplicity, versatility, geometric, rounded, crisp, minimal, even.
A clean, geometric sans with round bowls and smooth, even strokes. Curves are built from near-circular forms (notably in O/C/G and the lowercase o/e), paired with straight-sided, crisp joins in letters like N, M, V, and W. Terminals are predominantly squared-off, and counters are open and generous, giving the design a bright, airy color on the page. Proportions feel balanced and contemporary, with simple, unembellished letterforms and consistent stroke behavior across upper- and lowercase.
Works well for user interfaces, product and corporate branding, and signage where clarity and a contemporary look are priorities. The open counters and steady rhythm also make it suitable for short-to-medium editorial text, with enough geometric character to support headlines and subheads without feeling ornamental.
The overall tone is modern and straightforward, with a soft friendliness coming from the rounded geometry and open counters. It reads as calm and dependable rather than expressive, suited to brands or interfaces that want clarity without austerity.
Designed to deliver a neutral, contemporary sans that stays highly legible while maintaining a gentle geometric personality. The intent appears to be broad usability across digital and print contexts, emphasizing clean shapes, consistent construction, and an approachable tone.
The uppercase has a tidy, constructed feel, while the lowercase keeps the same geometric logic with single-storey forms (notably a and g) and a clean, unobtrusive rhythm in running text. Numerals are similarly simple and legible, matching the font’s rounded geometry and restrained detailing.