Sans Normal Admiv 6 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Dexa Round' by Artegra, 'Cabira' by Hurufatfont, 'Kinetika' by Monotype, and 'Mundial' by TipoType (names referenced only for comparison).
Keywords: ui labels, branding, headlines, posters, editorial, modern, clean, friendly, dynamic, oblique emphasis, modern utility, clear readability, contemporary branding, oblique, rounded, geometric, open, smooth.
This typeface is an oblique sans with smooth, rounded construction and largely uniform stroke thickness. Letterforms lean forward with a steady, consistent slant, and the curves are drawn with a clean geometric sensibility—round counters, soft joins, and gently tapered terminals that keep the texture lively without adding contrast. Uppercase shapes are broad and open, while the lowercase maintains clear differentiation (single-storey a and g, a compact ear on g, and simple, upright stems). Numerals are rounded and contemporary, with a clean, streamlined 1 and open, balanced bowls in 8 and 9.
It works well for brand systems that want a modern, personable voice, and it holds up nicely in headlines and subheads where the oblique stance adds momentum. The clean shapes and open counters also suit UI labels, product pages, and editorial callouts where clarity and a contemporary tone are priorities.
The overall tone is contemporary and approachable, combining a crisp, modern finish with a slightly energetic, forward-moving cadence from the slant. It reads as friendly and practical rather than formal, with enough personality for display without feeling eccentric.
The design appears intended to offer a modern oblique companion for everyday typography—clean, readable, and gently geometric—adding motion and emphasis without resorting to high contrast or decorative details.
Spacing and rhythm appear even in text, producing a smooth gray value suited to longer lines. Round letters like O/C/G stay open and airy, while diagonals (V/W/X/Y) feel stable and well-balanced, reinforcing a confident, editorial texture.