Sans Superellipse Asdam 2 is a light, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, wayfinding, minimalist, modern, architectural, clean, neutral, space saving, modern utility, geometric clarity, system branding, condensed, monoline, rounded, tall, crisp.
A tall, condensed sans with monoline strokes and gently rounded corners that give round letters a soft superellipse feel. Curves are smooth and controlled, with straight verticals dominating the rhythm and very little stroke modulation. Counters are compact but open enough to stay clear, and the overall spacing feels tidy and economical, emphasizing vertical momentum. Numerals follow the same narrow, streamlined construction with simple, uncluttered forms.
Well-suited for space-conscious headlines, posters, and packaging where a modern condensed look helps fit more characters without feeling crowded. It can also support branding systems that want a clean, architectural voice, and it works effectively for signage or wayfinding where a narrow footprint is beneficial.
The tone is cool and contemporary, with an understated, functional character. Its narrow, upright posture reads disciplined and architectural, suggesting efficiency and restraint rather than warmth or playfulness. The rounded geometry keeps it from feeling harsh, adding a quiet friendliness to an otherwise crisp, modern voice.
The font appears designed to deliver a modern, compact typographic voice built on rounded-rectangle geometry. Its priorities seem to be efficient width, consistent stroke weight, and a clean, contemporary texture that stays neutral across a range of display and short-text settings.
The design leans heavily on consistent vertical stems and rounded terminals, creating a uniform texture in lines of text. Uppercase forms appear particularly tall and condensed, making headings feel lofty and space-saving, while lowercase maintains a straightforward, utilitarian look.