Script Fitu 10 is a very bold, normal width, medium contrast, italic, short x-height font.
Keywords: headlines, posters, branding, packaging, logos, retro, playful, confident, warm, sporty, impact, hand-lettered feel, nostalgic tone, friendly display, brushy, rounded, swashy, bouncy, soft terminals.
A heavy, right-slanted script with brush-like construction and rounded, inked-in terminals. Letterforms are compact with a relatively low x-height and prominent ascenders, giving the line a lively, up-and-down rhythm. Strokes stay broadly consistent while showing subtle modulation at curves and joins, and many capitals feature small entry swashes and curled terminals. Counters are tight and the overall texture is dense, with smooth curves and softened corners that keep the weight feeling friendly rather than rigid.
Best suited to display settings where its thick strokes and swashy capitals can lead: headlines, poster copy, product packaging, and brand marks. It can work for short subheads or pull quotes, but the dense texture and tight counters make it less ideal for long passages at small sizes.
The tone is upbeat and nostalgic, with a casual confidence typical of mid-century sign and headline lettering. Its bold, bouncy rhythm reads as friendly and extroverted, lending an energetic, inviting voice to short messages and titles.
Designed to emulate confident hand-lettered brush script with a polished, sign-inspired finish. The goal appears to be strong impact and friendly personality, prioritizing expressive word shapes and decorative capitals over understated text neutrality.
Spacing appears generous between letters in the standalone glyph grid, but in text the dark weight creates strong word shapes and tight internal whitespace. The numerals are rounded and weighty, matching the brush-script character and maintaining a cohesive, display-oriented feel.