Serif Normal Hidav 1 is a regular weight, very narrow, high contrast, italic, normal x-height font.
Keywords: magazine, headlines, fashion, branding, posters, elegant, editorial, refined, dramatic, luxury display, editorial voice, modern elegance, headline impact, hairline serifs, didone-like, calligraphic, crisp, airy.
A sharply inclined serif with pronounced thick–thin modulation and crisp, hairline terminals. The proportions are compact and tall, with narrow letterforms, tight apertures, and a clear vertical stress that reads as modern and dressy. Serifs are fine and bracketless to lightly bracketed in feel, while joins and curves are clean and controlled, giving the alphabet a polished, print-forward rhythm. Lowercase forms keep a moderate x-height with slender ascenders/descenders, and the numerals follow the same high-contrast, fashion-italic logic with tapered strokes and refined details.
Best suited to editorial headlines, fashion and beauty branding, lookbooks, invitations, and poster typography where its contrast and slim proportions can read clearly. It will be especially effective for short-form display copy, pull quotes, and titling where the crisp hairlines and steep slant can be showcased.
The overall tone is sophisticated and high-style, with a runway/editorial sheen. The steep italic angle and razor-thin details create a sense of speed and luxury, lending headlines a dramatic, upscale voice without feeling ornamental or playful.
The design appears intended as a contemporary, high-contrast italic for elegant display typography, aiming for a luxurious, magazine-ready voice with a tight, refined rhythm and crisp finishing details.
In text settings the dense, narrow rhythm and thin hairlines produce a bright page color and a distinctly couture-like texture, especially at larger sizes. The italic construction feels consistent across caps, lowercase, and figures, with a smooth flow that emphasizes diagonals and tapered endings.