Sans Normal Ulgup 15 is a regular weight, wide, medium contrast, upright, normal x-height font visually similar to 'Nirand' by Jipatype (names referenced only for comparison).
Keywords: ui text, web design, editorial, signage, presentations, modern, neutral, clean, technical, approachable, clarity, versatility, legibility, neutrality, modernity, open apertures, generous spacing, soft curves, straight terminals, even rhythm.
This typeface presents a clean sans construction with softly rounded bowls and largely straight terminals. Curves are smooth and circular, while verticals and horizontals stay crisp, giving the design a balanced, contemporary texture. Uppercase forms are simple and geometric (notably the round O and open C), and the lowercase maintains clear differentiation with a two-storey a, a single-storey g with a curved tail, and a straightforward, readable e. Figures are clear and modern, with an open-top 4, a clean 1, and rounded 0/8 forms that align well with the overall geometry.
It suits interface and product typography where clarity and a neutral tone are important, and it also holds up well in longer editorial passages thanks to its open counters and steady spacing. The straightforward uppercase and clear numerals make it a practical option for signage, dashboards, and presentation materials.
The overall tone is modern and matter-of-fact, with a friendly edge from the rounded curves and open counters. It feels practical and unstyled rather than expressive, lending a dependable, contemporary voice.
The design appears intended as a versatile, general-purpose sans with a geometric-leaning structure and high everyday legibility. Its restrained detailing and consistent forms suggest a focus on clarity, neutrality, and broad usability across digital and print contexts.
The sample text shows consistent spacing and a steady rhythm in paragraphs, with open apertures that help letters stay distinct at reading sizes. Diagonals in letters like V, W, and X are crisp and symmetrical, and punctuation appears unobtrusive, supporting a clean text color.