Serif Other Siho 7 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, book covers, packaging, branding, vintage, storybook, playful, heraldic, festive, add personality, vintage flavor, decorative caps, readable display, storybook tone, bracketed, ball terminals, flared serifs, curly spur, swashy caps.
A decorative serif with sturdy, rounded letterforms and prominent bracketed serifs that often flare into teardrop-like terminals. Strokes are mostly consistent in weight with moderate modulation, creating a steady, readable rhythm while still feeling ornamental. Many capitals include curled spurs and soft, bulbous ends, and several shapes (notably in letters like Q, J, and G) introduce small swashes that add movement without becoming overly intricate. Lowercase forms remain relatively compact and conventional, with a straightforward two-storey-like rhythm where applicable and solid, slightly softened joins that keep the texture even in paragraphs.
This font is well suited to display settings such as headlines, posters, book covers, and packaging where its decorative capitals can carry personality. It can also work for short editorial passages or pull quotes at larger sizes, where the steady serif rhythm remains legible while the terminals provide distinctive flavor.
The overall tone is old-world and characterful, mixing a traditional bookish foundation with a light, playful flourish. Its curled terminals and gentle, rounded stress give it a friendly, storybook presence, while the assertive capitals can also read as slightly heraldic or theatrical.
The design appears intended to offer a readable serif base enriched with decorative, curling details—especially in the capitals—to evoke a vintage or storybook atmosphere while still holding together as a cohesive text-and-display family for branded materials.
Capitals are notably more decorative than the lowercase, making the font especially expressive in title case. Numerals appear sturdy and clear, matching the serif treatment and maintaining the same rounded, slightly ornamental finishing across the set.