Distressed Emdih 7 is a very bold, wide, high contrast, upright, normal x-height font visually similar to 'Jostern' by EMME grafica, 'Panton Rust' by Fontfabric, 'Passenger Sans' and 'Passenger Sans Cyrillic' by Indian Type Foundry, 'Generic' by More Etc, 'NeoGram' by The Northern Block, and 'Artico' and 'Artico Soft' by cretype (names referenced only for comparison).
Keywords: posters, headlines, packaging, merch, event promos, gritty, playful, punchy, handmade, retro, impact, texture, handmade feel, retro print, attitude, roughened, blobby, chunky, stamped, inked.
A heavy display face with chunky, rounded block forms and irregular, worn-looking contours. Strokes stay consistently thick while counters and interior holes appear chewed up or speckled, creating a rough ink/print texture. Terminals are mostly blunt and slightly uneven, and widths vary by letter, giving the alphabet a lively, handmade rhythm rather than a strictly geometric cadence. Numerals follow the same compact, weighty construction with softened corners and distressed interiors.
Best suited to short, high-impact text such as posters, headlines, packaging callouts, merch graphics, and event promotion. It can work well where a bold silhouette must survive at a distance, while the distressed texture adds character at larger sizes.
The overall tone is loud and tactile—like bold lettering printed through a battered stencil or stamped with imperfect ink. It reads as spirited and a bit rebellious, balancing friendliness from the rounded shapes with edge from the abrasion and texture.
The design appears intended to deliver maximum visual weight with a deliberately weathered surface, combining simple block construction with print-like degradation. Its irregular edges and broken counters suggest a purpose-built display font for themed, tactile, high-energy branding.
In longer lines the texture becomes a prominent graphic element, so spacing and counters feel intentionally rugged rather than pristine. The distressed detail is consistent across uppercase, lowercase, and numerals, helping it hold together as a unified display style.