Sans Normal Bydah 1 is a light, wide, low contrast, upright, normal x-height font visually similar to 'BR Segma' by Brink and 'Nevaeh' by Kufic Studio (names referenced only for comparison).
Keywords: ui text, editorial, signage, presentations, data display, clean, modern, minimal, neutral, technical, clarity, neutrality, versatility, modernism, geometric, open counters, crisp, even, rounded.
This sans serif has a clean, geometric structure with smooth, circular curves and straight, confidently drawn strokes. Letterforms are built from simple shapes with open counters, generous internal space, and a steady rhythm that keeps paragraphs calm and orderly. Terminals are mostly straight and crisp, while curves (notably in C, G, O, S, and the lowercase bowls) are round and consistent, giving the design a balanced, contemporary texture. The numerals follow the same straightforward construction, with clear, no-nonsense forms that sit comfortably alongside the text.
It suits UI and product text where clarity and a clean texture matter, and it also performs well in editorial settings that benefit from an unobtrusive sans. The open forms and steady rhythm make it a good candidate for signage and wayfinding, as well as presentations and dashboards where quick scanning is important. Numerals are clear enough for light data display contexts and simple labeling.
The overall tone is modern and restrained, leaning toward a neutral, functional voice rather than expressive personality. It feels precise and dependable, with a slightly architectural clarity that suits straightforward communication. The simplicity of the shapes and the openness of the forms create an approachable, unfussy impression.
The design intention appears to prioritize clarity and geometric consistency, offering a versatile sans that stays out of the way while keeping shapes crisp and legible. It aims for broad usefulness across screens and print by combining simple construction, open counters, and a calm typographic color.
Spacing and proportions read as deliberately even, supporting a smooth line flow in the sample text. Distinctive cues include the single-storey lowercase "g" and a plain, unadorned lowercase "a," reinforcing the geometric, contemporary direction.