Serif Flared Toma 2 is a bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, book covers, confident, retro, editorial, friendly, classic, impact, warmth, heritage, display, flared terminals, bracketed serifs, soft curves, ink-trap hints, compact counters.
A heavy, display-oriented serif with flared terminals and bracketed serifs that give stems a gently sculpted, widening finish. The letterforms are broad and sturdy, with rounded bowls and smoothly transitioning joins that keep the texture even despite the weight. Curves are generous and slightly squared off in places, producing a firm, poster-like rhythm; counters tend to be compact, and several glyphs show subtle notch-like shaping at joins and terminals that reads as ink-trap-inspired detailing. Numerals match the letters in weight and presence, with strong horizontals and stable, blocky silhouettes.
Best suited to headlines and short-form display use where its weight, width, and flared detailing can read clearly—such as posters, branding wordmarks, packaging, and book or magazine covers. It can work for brief editorial subheads or pull quotes at comfortable sizes, where its dense color becomes a feature rather than a constraint.
The overall tone is assertive and upbeat, balancing traditional serif cues with a softened, approachable warmth. Its bold, flared finishing and rounded geometry evoke a retro editorial flavor—classic without feeling delicate—well suited to attention-grabbing statements.
The design appears aimed at delivering a robust, high-impact serif voice that feels traditional at a glance but modernized through flared endings, rounded construction, and subtle join shaping. It prioritizes presence and memorability, providing a strong typographic signature for display settings.
In text, the dark color and wide stance create a strong horizontal flow, with clear, open apertures helping words remain recognizable at larger sizes. The mix of crisp flats and soft curves adds a crafted, slightly analog feel rather than a purely geometric one.