Sans Normal Voruj 3 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, signage, playful, friendly, chunky, retro, approachability, impact, playfulness, retro charm, rounded, soft, bouncy, informal, heavy terminals.
A heavy, rounded sans with soft corners, swollen curves, and compact counters that create a dense, punchy texture. Strokes are generally even with subtle modulation and blunted, bulb-like terminals that keep edges smooth rather than sharp. Proportions lean wide and sturdy, with generous bowls and simplified joins; diagonals and angled terminals appear gently sheared, adding a lively, hand-drawn feel while remaining clean and consistent. Numerals and caps read as sturdy blocks with rounded shaping, emphasizing weight and legibility at larger sizes.
Best suited for headlines, short copy, and identity work where a friendly, bold presence is needed—such as posters, product packaging, café/restaurant branding, kids or family-oriented materials, and cheerful signage. It can also work for social graphics and promotional callouts where warmth and impact matter more than long-form readability.
The overall tone is cheerful and approachable, with a casual, slightly quirky rhythm that feels optimistic rather than formal. Its chunky, rounded construction suggests a retro-pop sensibility—more fun and friendly than corporate or technical.
The font appears intended to deliver high-impact display typography with an inviting, rounded character. Its softened geometry and chunky weight aim to stay legible while projecting a playful, approachable personality for branding and promotional contexts.
In text, the heavy forms create strong presence and high color density; spacing appears open enough for display use, while the rounded shapes keep the voice warm. The design favors simple, cartoon-like silhouettes over strict geometric precision, which helps it feel personable in short phrases and headlines.