Sans Normal Ifman 1 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: headlines, packaging, posters, social media, branding, friendly, casual, playful, approachable, energetic, handwritten feel, friendly tone, informal emphasis, display impact, rounded, brushlike, soft terminals, bouncy, handwritten.
This typeface presents a slanted, hand-drawn sans with rounded forms and softly tapered terminals. Strokes are heavy and smooth with minimal contrast, giving the letters a filled-marker or brush-pen feel rather than a rigid geometric construction. Curves dominate the structure (notably in C, G, O, and e), while straight stems remain slightly irregular, reinforcing an informal rhythm. Spacing and letter widths vary noticeably, creating a lively texture in words, with compact counters and sturdy joins that keep the overall color dense.
It works well for short headlines, packaging callouts, posters, and social graphics where an approachable voice is needed. It can also support branding elements and display text that benefits from a handmade, friendly emphasis, especially at medium to large sizes.
The overall tone is warm and informal, with a personable, note-taking energy. Its bouncy shapes and soft edges lean playful and inviting rather than technical or corporate, making it feel conversational and human.
The design appears intended to emulate quick, confident hand lettering with a brush/marker character while remaining clean and legible. It prioritizes warmth and personality through rounded geometry, soft terminals, and a lively, slightly irregular rhythm.
Uppercase forms stay simple and rounded, and the numerals share the same soft, slightly uneven stroke behavior for consistency. The italic slant and variable letter widths create a flowing word shape, which reads best when allowed some breathing room rather than tightly tracked settings.