Serif Flared Usru 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: body text, book design, editorial, magazines, academic, classic, literary, refined, warm, text readability, traditional voice, warm authority, print editorial, flared, wedge serif, bracketed, open apertures, humanist.
A flared serif text face with gently widening stroke endings and subtle, bracketed wedge-like serifs that feel carved rather than sharply cut. Strokes show modest modulation with sturdy verticals and softly tapered joins, giving the letters a calm, steady rhythm. Counters are generally open and round, with a slightly calligraphic, humanist flow in the curves. The overall texture is even and readable, with clear differentiation between similar forms and numerals that sit comfortably alongside the letters.
Well-suited to long-form reading such as books, essays, and editorial layouts where a stable, comfortable rhythm is important. It also works effectively for headings and pull quotes when a traditional, authoritative tone is desired, especially in print-oriented designs.
The font conveys a classic, bookish tone with a warm, quietly traditional voice. Its flared terminals add a subtle sense of craft and history, lending an editorial seriousness without feeling brittle or overly formal.
The design appears intended to combine traditional serif conventions with flared, gently tapered endings to create a readable, contemporary text face that still feels rooted in historical letterforms. It aims for a dependable typographic color and a quietly distinctive texture driven by its flared terminals.
Curved letters display smooth, generous bowls and relatively open apertures, helping maintain clarity in continuous reading. The capitals feel balanced and stately, while the lowercase remains friendly and workmanlike, producing a composed page color in paragraph settings.