Serif Normal Fidif 11 is a bold, wide, high contrast, italic, normal x-height font visually similar to 'News 702' by Bitstream and 'News 702' by Tilde (names referenced only for comparison).
Keywords: headlines, editorial, posters, book jackets, pull quotes, classic, confident, formal, lively, emphasis, editorial voice, classic tone, display impact, hierarchy, bracketed, wedge serif, calligraphic, dynamic, crisp.
A slanted serif design with pronounced thick–thin modulation and a strongly calligraphic rhythm. Serifs are bracketed and often wedge-like, with sharp, crisp terminals that help the heavy stems stay articulate. Proportions read as generously set, with ample internal counters and a slightly expanded feel, while maintaining compact, sturdy letterforms. The numerals and lowercase show a consistent, flowing stroke logic, and the overall texture is dense but clean, producing a firm typographic color.
Well suited to headlines, deck copy, and other display roles where a bold italic voice is needed. It can work for short editorial passages such as pull quotes or leads, where the strong contrast and slant add hierarchy and urgency. It also fits branding and packaging that wants a classic serif impression with a dynamic, emphatic presence.
The tone feels traditional and authoritative, like a classic book or newspaper italic, but with extra punch and theatricality from the weight and contrast. Its energetic slant and sharp detailing add a sense of motion and emphasis without becoming decorative. Overall it communicates confidence, formality, and a distinctly editorial voice.
The design appears intended as a forceful, traditional italic companion for serif typography—delivering familiar bookish forms while amplifying emphasis through weight, contrast, and energetic slant. It prioritizes strong word-shape recognition and a refined, editorial texture.
Curves and joins are smoothly modeled, and the stronger contrast is especially noticeable in bowls and diagonals, giving lines a bright, sparkling edge at larger sizes. The heavy weight combined with the italic angle creates prominent word shapes, making emphasis feel immediate and deliberate.