Print Abbab 10 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, social media, greeting cards, casual, friendly, playful, relaxed, approachable, human warmth, casual emphasis, handmade feel, friendly voice, rounded, brushed, slanted, organic, informal.
A lively, brush-like handwritten italic with rounded terminals and smooth, continuous stroke flow. The forms lean forward with a consistent rightward slant, and the strokes stay low-contrast while subtly thickening on curves and entries, creating a soft, marker-style texture. Letterforms are open and generously spaced, with gently simplified shapes and slightly variable widths that keep the line rhythm natural and unforced. Numerals and capitals match the same easy, drawn character, favoring broad curves and softly tapered ends over sharp corners.
Well-suited to short-to-medium text where a friendly handwritten voice is desirable, such as branding accents, packaging callouts, posters, invitations, and social graphics. It also works well for headings, quotes, and product labels where warmth and approachability matter more than strict formality.
The overall tone is warm and conversational, with an upbeat, everyday energy. Its steady slant and rounded, inky shapes suggest quick, confident handwriting—informal rather than polished—making it feel personable and lighthearted.
Likely intended to provide a clean, legible handwritten look with the energy of a quick brush or marker stroke, balancing consistency for usability with enough natural variation to feel genuinely hand-drawn.
The design maintains good visual consistency across the set while preserving small, hand-made irregularities that prevent it from feeling mechanical. The brushy joins and rounded terminals help text blocks read as smooth, continuous gestures, especially at larger sizes.