Sans Other Dugo 2 is a bold, very wide, high contrast, upright, tall x-height font.
Keywords: headlines, posters, packaging, logos, branding, playful, retro, quirky, friendly, loud, attention, character, retro appeal, friendly tone, display impact, rounded, geometric, bouncy, chunky, display.
A heavy, rounded sans with broad proportions and pronounced, tapered joins that create a carved, teardrop-like modulation at curves and terminals. Counters are generally large and open, with circular bowls and a soft, geometric skeleton, while many strokes swell and pinch in a way that adds visual rhythm. The lowercase is prominent with a tall x-height and compact ascenders/descenders; forms like a single-storey “a” and “g” reinforce a simplified, modern construction. Overall spacing reads generous and the letterforms feel intentionally irregular in stroke transitions rather than strictly monoline.
Best suited to display sizes where its sculpted curves and distinctive terminals can be appreciated—headlines, poster typography, packaging, and brand marks. It can work for short bursts of text in ads or social graphics, but its strong modulation and dense color are most effective when used sparingly for emphasis.
The font projects a cheerful, slightly eccentric personality—more expressive than neutral—with a mid-century/retro display energy. Its soft curves and bouncy modulation make it feel approachable and fun, while the strong silhouettes keep it assertive and attention-grabbing.
The design appears intended as an expressive display sans that merges geometric construction with playful, hand-cut-like modulation. Its goal seems to be strong instant recognizability and a friendly, retro-leaning tone while maintaining clean sans letter structures.
Distinctive details include a stylized “Q” with an internal, swooping tail, pointed/angled apexes on letters like “A” and “V,” and numerals that echo the same rounded geometry with lively stroke pinches (notably the “2,” “3,” and “5”). The overall texture in text is dark and punchy, with recognizable word shapes driven by large counters and wide set widths.