Script Gupy 7 is a regular weight, narrow, low contrast, italic, short x-height font.
Keywords: logotypes, packaging, posters, invitations, headlines, vintage, friendly, playful, warm, handmade, hand-lettered feel, retro charm, readable script, decorative caps, rounded, looping, flowing, soft terminals, calligraphic.
A flowing, connected script with a steady, low-contrast stroke and gently rounded terminals. Letterforms lean consistently and build rhythm through looping ascenders, modest entry/exit strokes, and smooth, continuous joins across words. Capitals are decorative but controlled, using broad curves and occasional swash-like strokes without becoming overly ornate. Overall proportions feel compact and upright enough to remain readable, with a clear emphasis on rounded bowls and soft interior counters.
Well-suited for branding and display contexts where a warm, crafted voice is desired—such as logotypes, café or boutique packaging, event invitations, and short headline lines. It also works for pull quotes or product names where connected word shapes can carry the style without requiring extended reading.
The tone is personable and nostalgic, balancing a classic sign-painter charm with an approachable, everyday friendliness. Its loops and soft curves add a touch of whimsy, while the consistent slant and even color keep it polished rather than casual or messy.
The design appears intended to provide a clean, legible formal script that evokes hand-lettered signage and mid-century print charm, offering decorative capitals and smooth joins while maintaining an even, consistent texture in text samples.
Numerals follow the same cursive logic with simple forms and slight flourish, aligning visually with the lowercase. Spacing and connections appear designed for continuous word shapes, so the texture reads best when set as phrases rather than isolated characters.