Print Juram 2 is a bold, narrow, low contrast, upright, short x-height font.
Keywords: kids branding, posters, packaging, social graphics, headlines, playful, friendly, casual, quirky, youthful, hand-lettered feel, approachability, casual display, expressive texture, rounded, chunky, bouncy, hand-drawn, marker-like.
A chunky hand-drawn print with rounded terminals and softly swelling strokes that suggest a marker or brush-pen feel. Letterforms are mostly upright but slightly irregular, with uneven curves and subtle wobble that keeps the rhythm lively. Counters are generally open and simplified, and joints are smooth rather than sharp, giving the alphabet a soft, approachable silhouette. Uppercase and lowercase share a cohesive informal construction, with compact proportions and a gently bouncy baseline impression in text.
This style works best for short-to-medium display copy where a friendly, handcrafted voice is desired—such as kids-focused branding, casual packaging, event posters, social media graphics, and expressive headings. It can also be effective for pull quotes or labels when you want an informal, personable tone.
The overall tone is warm and informal, with a lighthearted, slightly goofy charm. Its hand-made irregularities read as personable and approachable rather than refined, creating an inviting voice suited to cheerful messaging.
The design appears intended to mimic confident hand lettering in an unconnected print style, prioritizing approachability and character over strict geometric consistency. The goal seems to be a bold, readable, fun texture that feels drawn rather than typeset.
In continuous text the texture is dense and animated, with noticeable shape variation between letters that adds character. Numerals follow the same rounded, hand-rendered logic, keeping the set consistent for casual display use.