Sans Contrasted Boja 1 is a bold, narrow, high contrast, upright, tall x-height font.
Keywords: headlines, posters, editorial, packaging, branding, dramatic, classic, assertive, formal, impact, compactness, authority, display, condensed, vertical stress, sharp terminals, compact spacing, crisp edges.
A condensed, display-oriented face with pronounced stroke modulation and a distinctly vertical rhythm. Forms are tall and compact, with thick main strokes contrasted by hairline joins and interior cuts, creating a crisp, poster-like texture. Terminals tend to be sharp and wedge-like, and counters are relatively tight, which strengthens the dense, columnar feel. Numerals and capitals sit firmly on the baseline with consistent alignment and strong presence at large sizes.
Best suited to headlines, cover lines, and short editorial blocks where its condensed width and strong contrast can create impact. It can work well for branding, packaging, and signage that needs a formal, high-drama typographic voice. For longer passages, use larger sizes and comfortable spacing to preserve clarity.
The overall tone is bold and editorial, combining classic, engraved-like contrast with a modern, no-nonsense stance. It reads as formal and dramatic, with a slightly theatrical edge that suits attention-grabbing statements. The tight proportions and sharp detailing contribute to an assertive, authoritative voice.
The design appears intended to deliver maximum presence in a compact footprint, using strong contrast and sharp terminals to create a refined yet forceful display texture. Its proportions suggest a focus on fitting more characters per line while still reading as premium and attention-led.
In running text the compact width and tight internal spaces create a dark, continuous color, so it benefits from generous tracking and line spacing when used beyond headlines. The character of the face is driven more by verticality and contrast than by rounded softness, which keeps it feeling crisp and commanding.