Sans Normal Ebgun 3 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, packaging, signage, modern, clean, friendly, casual, approachable, warm modernity, everyday readability, friendly tone, dynamic emphasis, rounded, soft terminals, open counters, humanist, slanted.
A slanted sans with rounded, gently modulated strokes and open, circular counters. Curves are smooth and elliptical, with soft terminals and minimal sharp junctions, giving letters a slightly humanist, drawn feel rather than a rigid geometric construction. Uppercase forms stay simple and broad, while lowercase shapes are lively and readable, with clear bowls and a single-story feel in the round letters. Numerals follow the same soft, open construction and sit comfortably alongside the text rhythm.
It suits interfaces, product copy, and editorial layouts where a clean sans is needed but a warmer tone is preferred. The consistent slant and open shapes also work well for branding systems, packaging, and short-to-medium signage where a modern, personable impression is important.
The overall tone is contemporary and relaxed, combining clarity with a friendly informality. The slant adds motion and conversational energy without turning into a display script, making the voice feel approachable and everyday rather than corporate or severe.
The design appears intended as a versatile italicized sans for everyday communication, balancing modern simplicity with softened geometry. Its consistent slant and rounded construction suggest an aim to add momentum and friendliness while keeping text clear and functional.
Spacing appears even and calm in text, with a steady baseline rhythm and generous interior spaces that help maintain legibility. The slanted construction is consistent across letters and figures, and the round forms dominate the texture, keeping paragraphs light and open.