Slab Normal Alte 10 is a very bold, very narrow, low contrast, upright, tall x-height font visually similar to 'Dharma Gothic', 'Dharma Gothic Rounded', 'Dharma Slab', and 'Rama Slab' by Dharma Type and 'Sharp Grotesk Latin' and 'Sharp Grotesk Paneuropean' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, industrial, editorial, poster, retro, assertive, space saving, high impact, display clarity, bold utility, condensed, sturdy, blocky, square serifs, compact.
A condensed slab-serif with heavy, uniform strokes and tightly packed proportions. The letterforms are tall and compact with squared terminals and prominent slab-like feet and caps that read as straight, block-cut serifs rather than bracketed forms. Counters are narrow and mostly vertical, giving the alphabet a rigid, poster-friendly rhythm, while curves (like C, G, O) stay controlled and slightly squared to match the overall geometry. Numerals follow the same condensed, heavyweight construction, maintaining a consistent dark color across lines of text.
Best suited to headlines, banners, and short bursts of text where a dense, commanding presence is desired. It can work well for packaging, labels, mastheads, and bold editorial callouts, especially when space is limited horizontally and a strong typographic “stamp” is needed.
The font projects a bold, no-nonsense tone with an industrial and editorial edge. Its compressed stance and dense black texture feel attention-grabbing and utilitarian, with a subtle vintage poster or headline flavor.
The design appears intended to deliver maximum impact in a compact width while retaining the sturdy cues of a slab-serif. Its simplified, blocky construction prioritizes consistency and punchy readability for display settings over nuance for long-form text.
In the sample text, the texture becomes notably dark at typical headline sizes, and the narrow counters can reduce interior whitespace. The consistent verticality and straight-sided shaping keep words orderly and impactful, favoring strong silhouettes over delicate detail.