Serif Normal Porim 7 is a very bold, normal width, very high contrast, upright, normal x-height font visually similar to 'Moisette' by Nasir Udin (names referenced only for comparison).
Keywords: headlines, editorial, book covers, branding, posters, authoritative, classic, formal, dramatic, impact, tradition, authority, refinement, readability, bracketed, ball terminals, flared, crisp, sculpted.
A heavy, high-contrast serif with strong thick–thin modulation and sharply defined hairlines. Serifs are bracketed and often flared, with a sculpted, slightly calligraphic feel in the joins and curves. The uppercase has broad, stable proportions and prominent wedge-like terminals, while the lowercase shows rounder forms with occasional ball terminals and compact apertures. Numerals and capitals read confidently at display sizes, with a lively rhythm created by varied stroke widths and assertive terminals.
Best suited for headlines, deck copy, and other prominent text where the contrast and pronounced serifs can be appreciated. It can also work for editorial layouts and book-cover typography where a classic, authoritative voice is desired, particularly in larger sizes or with comfortable spacing.
The overall tone is traditional and commanding, with an editorial gravitas that feels suited to established institutions and print-forward design. Its dramatic contrast and sharp finishing details add a sense of ceremony and emphasis, making even short lines feel purposeful and declarative.
The design appears intended to deliver a conventional serif voice with heightened drama: sturdy verticals, refined hairlines, and expressive terminals that elevate it from purely utilitarian text faces into confident display territory.
In the sample text, the strong contrast and tight interior spaces make the face feel denser as sizes drop, while larger settings showcase the crisp hairlines and sculpted serifs. The ampersand is bold and ornamental, matching the typeface’s emphatic personality.