Slab Square Ugrik 3 is a light, normal width, medium contrast, italic, normal x-height font visually similar to 'Fazeta' by Adtypo (names referenced only for comparison).
Keywords: book typography, editorial, magazines, branding, packaging, literary, classic, scholarly, refined, text italic, editorial voice, classic revival, expressive emphasis, serif stability, bracketed serifs, slab serifs, calligraphic, oldstyle feel, dynamic rhythm.
A slanted serif design with sturdy slab-like serifs that read as mostly square-ended, paired with gently tapered strokes and moderate contrast. The forms show a calligraphic, slightly oldstyle construction: round letters have open, flowing bowls, and joins are smooth rather than mechanical. Proportions feel traditional with a balanced x-height, slightly narrow interior spaces, and an overall rhythm that leans on diagonal stress and forward motion. Numerals and capitals share the same disciplined structure, while the lowercase introduces more movement through angled terminals and subtly varying stroke widths.
It suits book and long-form editorial settings where an italic voice is needed with strong seriffed anchoring, such as introductions, pull quotes, captions, and emphasis. The pronounced serifs and energetic slant also make it effective for branding, packaging, and cultural or academic materials that benefit from a classic yet lively typographic color.
The tone is literary and editorial, combining classic bookish manners with a brisk italic energy. It feels authoritative without being rigid, suggesting cultivated writing, historical reference, and a measured sense of sophistication.
The design appears aimed at delivering an italic with confident slab-seriffed structure while retaining a handwritten, oldstyle rhythm for comfortable reading in text. It balances firmness at the terminals with fluid internal drawing to create a distinctive, expressive italic suitable for both continuous setting and highlighted editorial moments.
The italic angle is consistent across upper and lower case, giving paragraphs a cohesive texture. Slab-like serifs add presence and stability, while the more cursive shaping in the lowercase keeps lines from feeling heavy, creating a distinctive blend of robustness and elegance.