Sans Normal Pabig 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Steradian' by Emtype Foundry and 'Gilroy', 'Qanelas', and 'Qanelas Soft' by Radomir Tinkov (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, logos, friendly, confident, playful, modern, approachable, approachability, impact, clarity, modernity, simplicity, rounded, soft corners, chunky, compact, geometric.
A heavy, rounded sans with thick strokes, soft corners, and broadly geometric construction. Curves are full and circular (notably in O, C, G, and 0), while straight stems and arms end in gently blunted terminals. Proportions feel compact with sturdy verticals and simplified joins, keeping counters relatively open for the weight. Lowercase forms are straightforward and contemporary, with single-storey a and g, short-armed r, and a broad, stable baseline presence.
Best suited to headlines, display typography, branding, and packaging where a strong, approachable presence is needed. It also works well for posters and social graphics, especially at larger sizes where the rounded details and sturdy shapes can carry a clear, friendly message.
The overall tone is friendly and confident, with a slightly playful warmth coming from the rounded geometry and softened terminals. Its heft and smooth shapes give it an upbeat, approachable voice that reads as modern and casual rather than formal or technical.
The design appears intended to provide a contemporary, high-impact rounded sans that stays legible while projecting warmth and accessibility. Its simplified geometry and softened terminals aim for a versatile display voice that feels bold without becoming aggressive.
Round characters remain clean and symmetrical, and the numerals match the letterforms with similarly softened corners and ample weight. The design favors bold silhouettes and simple internal shapes, making it visually strong in short phrases and headings.