Sans Normal Hyluv 7 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, children’s, social, friendly, approachable, casual, playful, humanist, warmth, informality, approachability, human touch, clarity, rounded terminals, soft corners, open apertures, monoline feel, hand-drawn.
A soft, rounded sans with gently irregular, humanist construction and a monoline-leaning stroke. Curves are generously rounded and corners are softened, giving forms a smooth, almost hand-rendered finish. Proportions are balanced with a steady x-height, while letter widths vary naturally, creating an organic rhythm in words. Counters and apertures stay open and readable, and terminals are consistently rounded rather than sharply cut.
Well-suited to branding and packaging that benefits from an approachable, down-to-earth voice, as well as posters and short headlines where its rounded personality can show. It can also work for children’s-oriented materials, informal signage, and social/digital graphics where warmth and clarity are both important.
The overall tone is warm and personable, leaning informal and lightly playful without becoming novelty. Its subtle irregularities and rounded endings evoke a handmade, conversational feel that reads as friendly and non-authoritarian.
The design appears intended to deliver a friendly, human, modern sans impression—prioritizing approachability and smooth readability over strict geometric precision. Its rounded terminals and gentle irregularity suggest a deliberate effort to feel handmade while remaining clean and versatile.
In longer text the spacing and unevenness produce a lively texture, with individual letters retaining a slightly quirky silhouette while still aligning to a coherent system. The numerals follow the same rounded, casual logic, supporting cohesive UI or display pairings where a softer voice is desired.