Sans Normal Adbip 1 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Actay' by Arodora Type (names referenced only for comparison).
Keywords: ui design, branding, headlines, signage, posters, modern, clean, dynamic, techy, sporty, contemporary clarity, motion emphasis, geometric consistency, neutral utility, geometric, oblique, monoline, open apertures, rounded.
A geometric sans with an oblique (italic) stance and largely monoline construction. Forms are built from broad circular/elliptical geometry, producing smooth bowls and rounded terminals, while diagonals (V, W, X, Y, k) feel crisp and energetic. Counters are generally open and spacious, with a clear, straightforward lowercase and a single-storey “a,” aiding clarity. Numerals share the same slanted rhythm, with clean curves and minimal modulation that keeps strokes even and predictable.
Well suited to modern interface typography, product branding, and short-to-medium headlines where a clean italic voice adds emphasis without becoming decorative. Its open shapes and even stroke weight also make it a practical choice for signage, wayfinding, and contemporary marketing layouts that benefit from a sense of speed and clarity.
The overall tone is contemporary and efficient, combining a clean, engineered feel with a forward-leaning sense of motion. Its rounded geometry softens the voice slightly, keeping it friendly while still reading as modern and purposeful.
Likely designed as a contemporary geometric italic for general-purpose communication, providing a streamlined, motion-forward alternative to a standard upright sans. The emphasis appears to be on consistent geometry, legibility, and a polished, modern texture in both display and text settings.
The set shows consistent slant and smooth curve handling across capitals, lowercase, and figures, yielding an even texture in running text. Round characters (O, Q, o, e) appear particularly uniform, giving the font a cohesive, geometric color on the line.