Sans Superellipse Mypo 7 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'PODIUM Sharp' by Machalski and 'Reznik' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, punchy, friendly, sporty, retro, display impact, softened strength, retro signage, brand presence, rounded, blocky, compact, sturdy, soft corners.
A heavy, rounded-rectangle sans with a compact, monoline feel and consistently softened corners. Forms are built from broad strokes and squarish curves, giving counters a rectangular/superelliptical character (notably in O, D, and 0). Terminals are blunt and flat, with minimal modulation and crisp inner corners that keep shapes from feeling overly bubbly. Spacing and proportions read dense and efficient, with sturdy verticals and wide joins that maintain color in large text.
Best suited to headlines and short, high-impact copy where its dense texture and rounded block forms can read as a deliberate style choice. It works well for branding, packaging, event promos, and sports or entertainment graphics that benefit from bold presence and friendly geometry.
The overall tone is confident and upbeat, mixing industrial solidity with approachable softness. Its rounded geometry and compact rhythm evoke sporty signage and retro display typography, projecting energy without feeling sharp or aggressive.
Likely designed as a display sans that balances maximum impact with softened edges, using superelliptical construction to create a distinctive, cohesive texture. The emphasis appears to be on strong silhouettes, compact rhythm, and a modern-retro sensibility that stays legible at large sizes.
Letterforms favor simplified geometry: the S is compact and chunky, the a is single-storey, and numerals follow the same rounded-rectangle logic for a cohesive set. The design keeps strong silhouette clarity at display sizes, where the tight apertures and dense counters become a defining part of its texture.