Script Poju 12 is a very bold, normal width, medium contrast, italic, short x-height font.
Keywords: headlines, posters, branding, packaging, signage, playful, retro, friendly, casual, whimsical, hand-lettered feel, display impact, nostalgic tone, warmth, brushy, rounded, bouncy, soft terminals, high slant.
This typeface has a heavy, brush-pen look with rounded contours, bulbous stroke endings, and gently irregular outlines that mimic wet-ink lettering. Letters lean strongly forward and show a lively, bouncy baseline rhythm, with strokes that swell and taper subtly rather than staying monoline. Many forms show partial joining and cursive logic, but with intermittent separations that keep it readable as a display script. Counters are compact and the overall texture is dense and dark, with smooth curves dominating over sharp corners.
Best suited to headlines and short display copy where its bold, brush-script personality can carry the message—such as posters, storefront-style signage, product packaging, and brand marks. It can work for pull quotes or social graphics, but dense paragraphs will quickly become heavy due to its dark texture and animated letterforms.
The tone is upbeat and approachable, evoking mid-century sign painting and hand-lettered packaging. Its exaggerated slant and cushioned shapes feel energetic and informal, giving text a warm, personable voice that reads as cheerful rather than formal.
The design appears intended to recreate expressive brush lettering with a polished, repeatable consistency for display use. It prioritizes warmth, motion, and a handcrafted feel, aiming for eye-catching impact and a nostalgic, friendly voice.
Uppercase shapes are stylized and weighty with soft, blunted terminals, while lowercase forms lean into cursive gestures and looping joins. Numerals match the same rounded, brushy construction, producing a cohesive, poster-like color across mixed content.