Groovy Ihve 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Billboard' by Fenotype and 'Bulltoad' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, packaging, logo marks, kids branding, playful, groovy, friendly, cheery, quirky, retro charm, playful impact, expressive display, friendly tone, blobby, bouncy, rounded, bulbous, soft terminals.
A heavy, rounded display face with swollen strokes and softly pinched joins that create a subtly wavy, hand-formed rhythm. Counters are generous and mostly circular, while terminals tend to bulb and taper slightly, giving letters a “puffed” silhouette rather than geometric precision. Curves dominate throughout, with occasional narrow waists and irregular inner spacing that adds character in words and headlines. Numerals match the same inflated, cartoon-like construction with simple, highly legible shapes.
Well-suited for short, high-impact applications such as posters, album/party flyers, playful packaging, café or boutique signage, and brand marks that want a friendly retro voice. It performs best at display sizes where the rounded details and soft tapers remain clear.
The overall tone is lighthearted and retro-leaning, with a bouncy, feel-good personality that recalls playful signage and 60s–70s-inspired display lettering. It reads as warm and approachable, favoring charm and expressiveness over strict uniformity.
The design appears intended to deliver a bold, cheerful display presence with a nostalgic, groovy flavor—prioritizing soft, inflated forms and a lively, slightly irregular cadence to add instant personality.
In text settings, the uneven internal rhythm and bulbous terminals create strong texture and a distinctive “wiggle” across a line. The heavy color makes it best when given ample tracking and line spacing, especially in longer phrases, to keep counters and joins from feeling crowded.