Sans Normal Diduh 3 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, branding, signage, editorial, presentations, clean, neutral, modern, technical, friendly, clarity, versatility, neutrality, legibility, monoline, open apertures, round terminals, geometric lean, clear numerals.
This typeface is a monolinear sans with smooth, round curves and largely uniform stroke weight. Letterforms show a geometric leaning—circular bowls and clean joins—tempered by slightly humanist proportions that keep counters open and readable. Uppercase shapes are straightforward and spacious, while lowercase forms maintain clear differentiation (notably the single-storey a and g, a short-shouldered r, and a hooked descender on j). Terminals tend to be rounded or softly squared, and overall spacing reads even, with a calm rhythm across mixed-case text and numerals.
It suits interface copy, product labeling, and general-purpose branding where a clean, unobtrusive sans is needed. The open forms and straightforward numerals also make it a solid choice for signage, reports, and presentation typography that must remain legible at a range of sizes.
The overall tone is quiet and dependable, projecting clarity and modern neutrality rather than strong personality. Rounded forms and open counters add a mild friendliness, while the disciplined geometry keeps it feeling contemporary and practical.
The design appears intended as a versatile, everyday sans with a modern, geometric backbone and readability-focused shaping. Its restrained detailing and consistent strokes suggest it’s built to perform reliably in continuous text and functional settings without calling attention to itself.
Distinctive details include a gently curved tail on Q, a clean, simple G with an internal bar, and numerals that read crisply at text sizes. The ampersand is compact and restrained, matching the font’s utilitarian, tidy construction.