Sans Normal Bomal 2 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Flink Neue' by Identity Letters, 'Pulp Display' by Spilled Ink, 'Kommon Grotesk' by TypeK, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: ui text, wayfinding, signage, editorial, presentations, clean, neutral, modern, friendly, functional, everyday readability, neutral branding, clarity-first, contemporary utility, geometric, monolinear, rounded, open apertures, crisp terminals.
A clean, geometric sans with monolinear strokes and smooth, circular curves. Uppercase forms are straightforward and well-proportioned, with even stroke endings and minimal modulation. Lowercase shows compact, simple construction with a single-storey “g” and a single-storey “a,” contributing to a contemporary, utilitarian feel. Counters are generally open and shapes stay consistent across letters and numerals, producing steady texture and predictable rhythm in text.
Well-suited to user interfaces, product labeling, and general-purpose communication where a neutral sans is needed. It also works effectively for headings and short-to-medium text in presentations and editorial layouts, offering a clear, contemporary voice without drawing attention away from content.
The overall tone is modern and neutral, with a slightly friendly edge from the rounded geometry and uncomplicated lowercase. It reads as practical and unobtrusive rather than expressive, emphasizing clarity and calm professionalism.
This design appears intended as a dependable, everyday sans: geometric enough to feel current, but restrained enough to remain versatile across many contexts. The simplified lowercase and consistent stroke treatment suggest an emphasis on clarity, uniformity, and efficient typographic color.
Round characters (C, G, O, Q) keep a near-circular silhouette, while diagonals (V, W, X, Y) are clean and direct. Numerals are simple and legible, with a straightforward “1” and an open, rounded “8,” matching the same geometric logic as the letters.