Script Itnow 7 is a regular weight, narrow, high contrast, italic, very short x-height font.
Keywords: invitations, branding, headlines, packaging, greeting cards, elegant, romantic, whimsical, vintage, refined, formal script, decorative capitals, calligraphic flair, display emphasis, flourished, looping, calligraphic, monoline accents, swashy.
A flowing, calligraphic script with pronounced entry/exit strokes, looped terminals, and frequent swash-like caps. The letterforms show strong thick–thin modulation, with rounded bowls and slender hairlines that taper into long curves. Capitals are decorative and generous in width compared to the lowercase, while the lowercase stays compact with small counters and a notably low x-height, giving the line a lively up-and-down rhythm. Strokes often connect visually in text, and the overall texture alternates between bold downstrokes and airy, open curves.
Best suited for short to medium display text where its flourished capitals and high-contrast strokes can be appreciated, such as invitations, boutique branding, packaging labels, greeting cards, and editorial headlines. It can work as an accent face paired with a simpler serif or sans for supporting copy.
The tone reads polished and expressive, leaning toward a romantic, slightly whimsical feel. Its flourishes and looping capitals suggest a classic, invitation-like elegance rather than an everyday casual hand.
Designed to evoke formal penmanship with a decorative, modernized rhythm—prioritizing expressive capitals, smooth connections, and a graceful thick–thin stroke pattern for standout titles and name-driven typography.
Uppercase forms are especially distinctive, with curled spurs and extended cross-strokes that add personality at the start of words. Numerals follow the same calligraphic logic, mixing sturdy downstrokes with delicate curves, which helps them sit comfortably alongside the script letters in display settings.