Script Arzi 7 is a regular weight, very narrow, high contrast, upright, short x-height font.
Keywords: branding, packaging, wedding, greeting cards, headlines, elegant, whimsical, retro, friendly, expressive, signature, decoration, charm, display, calligraphic, looped, flourished, brushed, bouncy.
A calligraphic script with a drawn, brush-like texture and pronounced thick–thin modulation. Strokes are mostly upright with a lively, bouncing rhythm, alternating narrow joins and fuller curves to create a varied, animated silhouette. Ascenders and capitals are tall and looped, with teardrop terminals and occasional entry/exit swashes; counters are compact and rounded, and spacing is fairly tight for a cohesive, word-shape driven feel.
Best suited to short display settings such as logos, boutique branding, invitations, menus, packaging, and social graphics where distinctive word shapes and flourished capitals can shine. It can work for brief subheads or pull quotes, but its strong contrast and compact internal space make it less ideal for long, small-size text.
The overall tone is graceful and personable, blending formal script cues with a light, playful energy. Its looping caps and soft terminals suggest a vintage, handcrafted charm that feels celebratory rather than strict.
The design appears intended to deliver a polished, handwritten signature look with decorative capitals and energetic rhythm, offering a distinctive, crafted feel for expressive display typography.
Capital forms are highly stylized and decorative, giving headings strong personality, while lowercase maintains a simpler cursive flow for readability. Numerals and punctuation follow the same calligraphic contrast, helping the set feel visually consistent in short phrases.