Sans Normal Omgad 17 is a bold, normal width, low contrast, upright, tall x-height font visually similar to 'FF Kievit' by FontFont, 'Halifax' by Hoftype, and 'Quire Sans' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, confident, modern, approachable, friendly impact, display clarity, brand voice, modern warmth, rounded, soft corners, geometric, chunky, lively.
A heavy, rounded sans with broad curves, soft cornering, and generally monolinear stroke behavior. The lowercase shows a tall x-height and compact counters, giving dense color and strong legibility at display sizes. Curves are generously drawn and terminals are clean and blunt, while diagonals (as in V/W/X/Y) stay sturdy and wide-set. Overall spacing reads even and sturdy, with a slightly bouncy, informal rhythm in the text sample.
Best suited for headlines, brand marks, packaging, and signage where a warm, high-impact sans is needed. It can also work for short bursts of UI labels or social graphics, though the dense counters suggest keeping body text sizes comfortable and line spacing open.
The font conveys a friendly, upbeat tone with a contemporary, no-nonsense presence. Its rounded geometry and dense weight feel welcoming and energetic rather than technical, making it well suited to bold, attention-getting communication.
The design appears intended to deliver an approachable, modern display sans that reads confidently and quickly. Its rounded, geometric construction prioritizes clarity and personality, aiming for a friendly impact in branding and promotional contexts.
Round letters like O/Q and the bowls of B/P/R emphasize smooth, near-circular construction, while the numerals maintain the same robust, simplified shapes for a cohesive typographic voice. The sample text shows strong word shapes and consistent texture, with a lively, slightly playful feel driven by the generous curves and compact internal spaces.