Sans Normal Atgub 6 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Gimbal Grotesque' by AVP, 'Clarina Sans' by Asritype, 'Multiple' by Latinotype, 'Malebu' by Macrotipo, 'Post Grotesk' by Monotype, 'Malebu' by Muykyta, and 'Adelle Sans' by TypeTogether (names referenced only for comparison).
Keywords: ui text, body text, editorial, signage, branding, clean, modern, neutral, friendly, functional, readability, versatility, approachability, clarity, rounded, humanist, open, soft, straightforward.
A clean sans with softly rounded terminals and a calm, even rhythm. Strokes stay consistent with minimal contrast, while curves are smooth and generously open in counters like C, O, e, and g. Proportions feel balanced and slightly humanist: apertures are open, joins are unobtrusive, and the overall texture in paragraphs is steady and legible. Numerals are simple and clear, matching the letterforms with rounded corners and straightforward construction.
It suits UI copy and product text where clarity at small to medium sizes matters, and it also performs well for editorial body text thanks to its even color and open counters. The straightforward shapes and friendly rounding make it a good option for signage, instructional content, and contemporary branding systems that need a neutral but welcoming sans.
The tone is modern and neutral with a gentle friendliness coming from the rounded corners and open shapes. It reads as practical and approachable rather than stark or geometric, making it feel comfortable in everyday interface and editorial contexts.
The design appears intended as a general-purpose, highly readable sans that prioritizes clarity and consistency while avoiding a cold, technical feel. Rounded terminals and open apertures suggest an emphasis on approachable communication across both display and text settings.
The lowercase shows a single-storey a and g, reinforcing an informal, contemporary voice. Forms like t and f keep compact crossbars and rounded ends, contributing to a tidy silhouette and consistent spacing in running text.