Sans Normal Idbul 10 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, social media, headlines, friendly, casual, playful, approachable, lively, approachability, informality, warmth, everyday display, conversational tone, rounded, handwritten, soft terminals, monoline, open counters.
A slanted, monoline sans with rounded, brush-like stroke endings and gently inflated curves. Letterforms are built from simple, open shapes with soft joins and minimal contrast, producing an even color on the page. Proportions feel informal and slightly irregular in rhythm, with a mix of narrow and wider glyphs that enhances a handwritten, spontaneous look while staying clean and legible. The overall construction favors smooth arcs, open apertures, and uncomplicated geometry over sharp corners or rigid alignment.
Well-suited to friendly branding, packaging, and promotional graphics where an informal voice is desirable. It can also work for short-to-medium text blocks in ads, invitations, or social posts, especially when you want a handwritten feel without sacrificing readability.
The font reads warm and personable, with a lighthearted, conversational tone. Its rounded forms and easy slant suggest friendliness and motion, making text feel less formal and more human. The overall impression is upbeat and relaxed rather than corporate or severe.
The design appears intended to bridge clean sans simplicity with a handwritten, human cadence. By combining monoline construction, rounded terminals, and a steady slant, it aims to deliver an approachable, energetic tone that remains easy to read in everyday display and text settings.
Numerals and punctuation follow the same soft, rounded treatment, keeping the texture consistent across mixed content. In longer passages the consistent stroke weight and open counters help maintain clarity, while the casual irregularity keeps the voice informal.