Serif Other Ursa 2 is a bold, narrow, medium contrast, upright, normal x-height font visually similar to 'King Wood' by Canada Type, 'Leftfield' by Fenotype, and 'Evanston Alehouse' by Kimmy Design (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, editorial display, gothic, medieval, heraldic, dramatic, traditional, historical reference, display impact, heraldic tone, carved look, brand voice, blackletter, angular, chamfered, spurred, high-shouldered.
A decorative serif with blackletter influence, built from strong vertical stems and sharply faceted joins. Terminals and serifs are expressed as small, wedge-like spurs and chamfered corners rather than soft brackets, giving the outlines a cut, carved feel. Counters tend toward polygonal forms (notably in O/Q/0 and rounded lowercase), and diagonals are crisp and straight, producing a rhythmic, architectural texture in text. The overall color is firm and dark, with tight interior shapes and assertive, pointed details throughout.
Best suited for display typography where its angular texture can read clearly—headlines, posters, mastheads, and logo wordmarks. It also fits packaging or label work that aims for a traditional or craft-forward aesthetic, and short editorial callouts where a historic or heraldic voice is desired.
The letterforms evoke historical European signage and manuscript-era display typography, reading as formal, martial, and ceremonial. The sharp spurs and angular bowls add a sense of authority and drama, lending the face a traditional, old-world tone that feels intentionally emphatic.
The design appears intended to translate blackletter-era sharpness into a more regular, structured serif display style, prioritizing strong silhouette, consistent faceting, and a bold, emblematic presence in short runs of text.
Uppercase forms lean monument-like and compact, while the lowercase keeps the same faceted construction with simplified, sturdy structures for readability at display sizes. Numerals follow the same polygonal logic, with the 0 rendered as an octagonal/hexagonal ring that matches the caps’ geometric bowls.