Sans Contrasted Hiri 5 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, sports branding, packaging, industrial, athletic, arcade, poster, commanding, impact, signage, branding, retro tech, strength, angular, chamfered, blocky, geometric, compact counters.
A heavy, block-built display sans with squared proportions, chamfered corners, and frequent wedge-like cut-ins that create a faceted silhouette. Strokes are predominantly rectilinear with occasional angled terminals, and counters tend to be small, often rendered as tight rectangular apertures. The rhythm is dense and compact, with sturdy verticals and simplified curves that read as octagonal or clipped rather than fully round.
Best suited for short, high-impact settings such as headlines, poster typography, team or event branding, product marks, and bold packaging callouts. It holds up well at large sizes where the faceted details and compact counters can be appreciated; for extended text, the dense shapes may feel heavy and tightly spaced.
The overall tone is forceful and utilitarian, with a sporty, arena-signage energy and a retro digital/arcade edge. Its hard corners and cut-in notches add a mechanical, game-like attitude that feels bold and attention-driven rather than refined or neutral.
The design appears intended to deliver maximum visual punch through a geometric, machined construction—prioritizing strong silhouettes, tight counters, and angular detailing to evoke industrial and athletic display typography.
Uppercase forms feel especially solid and emblematic, while lowercase maintains the same block logic with minimal differentiation and tight internal space. Numerals and round letters echo the clipped, octagonal construction, keeping the set visually consistent for headline use.