Sans Normal Lorab 2 is a very bold, normal width, low contrast, italic, short x-height font visually similar to 'Morph' by TipoType and 'Betm' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, punchy, energetic, playful, retro, grab attention, convey motion, friendly impact, display emphasis, rounded, chunky, slanted, soft-cornered, bouncy.
This typeface is a heavy, right-slanted sans with thick, even strokes and smoothly rounded curves. Letterforms feel compact and weighty, with a relatively low x-height and prominent ascenders/descenders that add vertical liveliness in text. Counters are generous for the weight, and joins are soft rather than sharp, keeping the texture dense but readable. Several shapes show subtly varied widths and a slightly bouncy rhythm, giving lines of text an animated, forward-leaning momentum.
Best suited to short to medium-length display settings where impact matters: headlines, posters, social graphics, branding marks, and packaging callouts. The dense weight and energetic slant make it especially effective for sporty or youth-oriented themes, while the rounded forms help it stay approachable at larger sizes.
The overall tone is bold and upbeat, with a sporty, poster-ready attitude. Its rounded geometry and pronounced slant create a friendly, kinetic feel that reads as fun and attention-grabbing rather than formal or restrained.
The design appears intended as a high-energy display sans that combines strong, chunky proportions with rounded construction and a built-in slant to convey motion. It prioritizes immediacy and personality in titles and punchy messaging over quiet, long-form text neutrality.
The numerals and capitals maintain the same chunky, rounded construction as the lowercase, producing a consistent, high-impact color. The italic slant is integral to the design (not merely an oblique shift), reinforcing a sense of motion and urgency in headlines.